Tag: endorsement

Jordan Brand Signs First Female Baller

by on May.18, 2011, under ALL, OTHER

Maya Moore NCAA Women's Basketball Tournament - Final Four - Semifinals

For those of you who recognize who the woman in this picture is, I give you props. В With the low women’s basketball ratings, not many people could look at the picture above and correctly name the athlete right away; However, I recommend you get to know her very soon because she will be the next fresh face of the Jordan Brand.

Ok, I don’t want to hurt your brains any longer so I’ll tell you it is, it’s… (continue reading…)

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Upper Deck Lands Donovan

by on Apr.21, 2011, under ALL, SOCCER

One of the most widely known American soccer stars is coming to Upper Deck.

That’s right, Upper Deck has announced they have signed Los Angeles Galaxy and Team USA star soccer playerВ Landon DonovanВ to an exclusive autograph and memorabilia deal. The deal will include both Upper Deck trading cards in addition to Upper Deck Authenticated memorabilia.

Besides, having Upper Deck and UDA as the sole providers of (continue reading…)

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Oakley signs Valentino Rossi

by on Mar.30, 2011, under ALL, OTHER

How many of you have heard of Valentino Rossi? Well, if you haven’t let me tell you, Rossi is one of the most successful motorcycle racers of В all time. В Besides doing work on the track, the MotoGP IconВ has officially signed with the Oakley family as a brand ambassador.

Rossi will be sporting the Oakley eyewear, specifically Oakley’s Holbrook sunglass.  In fact, he will be working with the company’s designers to develop his own version of the classic style, and it will be known as the V46 Signature Holbrook.

As brand ambassador,В Rossi will be the face of the company’s Icon campaign in Italy and Spain. В Rossi is the nine-time world champion with over 79 career victories. В His other endorsements include Ducati, Dainese leathers, andВ Diesl, a designer jean company from VR46′s native Italy.

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Shaun White Inks Deal with Stride Gum

by on Mar.11, 2011, under ALL, OTHER

I would definitely feel safe having my company backed by the number 2 most powerful athlete in the world (according to Businessweek); and the company known for “The Ridiculously LongВ Lasting Gum” has done just that.

Snowboarding and skateboarding icon Shaun White announced a two-year deal with Kraft Foods to represent Stride Gum in marketing and promotional efforts.

White signed on as an official brand spokesperson and will be engaged in a variety of promotional activities throughout the coming months. Stride said it would unveil specific activations featuring White throughout 2011, but that they would be including giveaways (continue reading…)

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Subway signs speedskater Apolo Anton Ohno, Thumbs up?

by on Jan.25, 2011, under ALL, OTHER

Subway restaurant has signed an endorsement deal with Olympic speedskater Apolo Anton Ohno. This deal puts the former gold medalist in the Winter Olympics, alongside swimmer Michael Phelps and gymnast Nastia Liukin on Subway’s team of Olympic athletes.

Although, the terms of the agreement wasn’t available, Subway executives said they expected it to be a long-term partnership.

So, why did Subway decide to go endorse Ohno? Well, surprising, Subway officials were attracted to Ohno because he was once overweight (continue reading…)

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Michael Jordan’s Charlotte Bobcats announce partnership with…

by on Jan.17, 2011, under ALL, NBA

The franchise owned by arguably the greatest NBA player of all time, Micheal Jordan has announced a partnership with an energy company headquartered in Charlotte, North Carolina. That’s right, the Charlotte Bobcats have teamed up with the Duke Energy.

The multi-year deal provides Duke Energy with in-arena and courtside (continue reading…)

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Nike Signs up and coming golfer Joseph Bramlett

by on Jan.14, 2011, under ALL, OTHER

African-American golfer Joseph Bramlett has just signed a multi-year agreement with with Nike Golf that covers clubs, ball, footwear, glove, bag, apparel, headwear and accessories.

Bramlett, the 22 year old from California, enjoyed an impressive career as an amateur; he became the youngest player to qualify for the US Amateur in 2002 at the age of 14 and was a member of the US team that participated in the 2002 World Junior Golf Cup.

Bramlett was also an all-American his freshman year at Stanford, where he helped lead the team to an NCAA title. After graduating in less than four years from Stanford, Bramlett turned professional in the fall of 2010, earning his PGA Tour card this past December. He becomes the first athlete of African-American heritage to graduate from PGA Tour Qualifying school in 25 years.

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Michael Vick inks deal with memorabilia company

by on Dec.22, 2010, under ALL, NFL

We knew Philadelphia Eagles QB Michael Vick would start getting more endorsements now that he is arguably the most elite quarterback in the NFL. In fact, Michael Vick has scored his second deal of the year (The first being with New Jersey Car Dealership, Woodbury Nissan).

So who’s the new endorsement with? J.O. Sports, an emerging sports memorabilia firm based in Nevada. CNBC’s Darren Rovell reports that J.O. Sports Co. is selling Vick (continue reading…)

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Rajon Rondo will wear iRenew wristband

by on Nov.10, 2010, under ALL, NBA

Boston Celtics point guard and current NBA assist leader is partnering with iRenew, a company that sells sports wristbands. (continue reading…)

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NFL Standout Inks deal with Boombah

by on Oct.20, 2010, under ALL, NFL

Houston Texans RB Arian Foster has signed an endorsement deal with Boombah, a shoe and apparel brand based out of Illinois.

But what is Boombah? What started out as a softball company is now branching out to other sports, which will eventually include football cleats for Foster. According to the company website, the ‘Boom’ refers to the really loud noise of a softball hit by a bat, while the ‘bah’ is the peoples reactions to the loud noise from the softball hit.

This deal adds to Fosters rosters of signed deals already with FedEx, EA Sports, ProTips4U, and his recent signing of an autograph card deal with Panini.

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